Newly formed Sanbox Kids Divisions will combine properties from both outfits
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Sandbox & Co. has acquired children’s entertainment company Fingerprint, the company announced this week.
The acquisition combines Fingerprint’s content and subscription services along with Sandbox’s portfolio of global brands.
This has led to the formation of Sandbox Kids, which Fingerprint CEO Nancy MacIntyre will lead. The division will include existing properties from both Fingerprint and Sandbox, and aims to provide child-safe and age-appropriate digital content for children ages 1 to 12.
“Sandbox Kids makes perfect sense for our business, partners and customers,” MacIntyre said.
“By consolidating our brands and combining commercial synergies