Valentino sparks outrage with insincere apology for disrespecting Japanese culture in photo shoot

Originally published on Sora News by Oona McGee

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Model daughter of former SMAP member gets caught up in controversy involving shoes and kimono. 

There are a lot of rules surrounding polite and respectful behaviour in Japan, particularly when it comes to traditional culture like kimono and everyday customs like removing your shoes when indoors.

Showing respect for these traditions is such an important part of Japanese culture that any departure from convention is likely to spark ire and disdain, so when luxury Italian fashion house Valentino released images showing a Japanese model walking on a kimono obi sash while wearing shoes, the Internet erupted in outrage.

The

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