Disney owns three of top five brands in US mobile games – Newzoo

Originally published on GamesIndustry.biz by

Marvel, Star Wars, and classic Disney characters were among the highest revenue-earning franchises in mobile games for 2020

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With Apple implementing new privacy rules on iOS apps, market research firm Newzoo believes mobile game makers will increasingly rely on IP-based games in order to draw attention to their games.

To put some perspective around the current size of that market, Newzoo on Friday released a report on IP-based mobile games, sharing revenue figures for a number of brands as tracked by Newzoo data partner Apptopia. (Newzoo’s definition of an “IP-based” game does not include brands that began

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