“Friends” Reunion A Hit For HBO Max

Originally published on Dark Horizons by Garth Franklin

Unsurprisingly the “Friends: The Reunion” special was a smash hit for HBO Max.

TVision, a connected-TV analytics provider, reports that the special was watched by an estimated 29% of U.S. streaming households on its first day of release.

By comparison, that’s behind “Wonder Woman 1984” reached 32% of U.S. streaming households when it bowed on Christmas Day 2020 on the service, while the first two episodes of Marvel’s “WandaVision” on Disney+ hit 34%.

However it is well ahead of the recent “Mortal Kombat” which reached 16% of streaming homes, and HBO’s critically acclaimed “Mare of Easttown” whose premiere reached a mere 1%.

TVision measures viewing only on internet-connected TVs (excluding computers and mobile devices) across 5,000 U.S. households.

Source: Variety

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