Friday 4th June 2021
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The return of E3 after its 2020 cancellation may be something of an experiment in many ways, but for the major companies who will headline the event, it’s still a very big deal.
Regardless of whether it’s online or off, spread out over weeks or tightly packed into a few days, or even whether it’s E3-branded or more of a loose collection of various publisher events; this is a natural point in the year to start building hype and anticipation for what’s to come in the second half of the calendar. Christmas feels very