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“Most of the industry are currently not taking Roblox too seriously. Maybe people see it as ‘for kids’ or that the games people make with it are all a bit bad.”
Mike Allender admits he didn’t take the long-running creative title very seriously either, until contract work led him to lend his experience from studios such as King and Jagex to the team at Supersocial, helping them launch their first title: Ghostopia, available via Roblox.
During this project, Allender “absolutely fell in love with Roblox” — to the point where he and partner Georgina Felce have founded a studio, Talewind,