“Tomorrow War” Has Big Amazon Launch

Originally published on Dark Horizons by Garth Franklin

While Amazon has not reported on viewership figures for their Chris Pratt-led big-budget sci-fi action thriller “The Tomorrow War,” figures have come forward from third-party streaming analytics Samba TV.

Samba TV measures streaming viewership in three million U.S. terrestrial Smart TV households for those who tuned in for at least five minutes. According to them, the film drew 2.41 million U.S. households during the four-day holiday weekend.

Compare that to the 2.3 million first weekend of the Michael B. Jordan-led “Tom Clancy’s Without Remorse” and the 1.6 million for “Borat Subsequent Moviefilm” both also on that streamer.

Before now, Amazon has previously said their Eddie Murphy acquisition “Coming 2 America” was their biggest weekend premiere ever – however, numbers for that are not available. Aside from “Borat,” the three other aforementioned films were all Paramount Pictures theatrical releases that Amazon acquired.

What actual numbers the film did isn’t clear – as said the analytics firm only measures U.S. households and only from a sample of three million while the movie launched in 240 countries and territories simultaneously on July 2nd.

Actor Chris Pratt, who starred in the film, posted on Instagram on July 4th that the film was “the No.1 movie in the world” and “broke all records” for the first 48 hours of global viewing suggesting the movie was a big hit internationally.

Amazon then issued a release yesterday saying: “In addition to the #1 ranking across streaming platforms in the US, Prime Video saw worldwide record-setting viewership in Brazil, India, France, Italy, Spain, Germany, Australia, Mexico, Argentina and Japan.”

Samba TV also found that Steven Soderbergh’s well-reviewed crime noir feature “No Sudden Move” on HBO Max brought in 567,000 U.S. households over four-days – that was below the

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