Mr. Pringles, as Japan knows him, will change face and even emote on future packaging

Originally published on Sora News by Katy Kelly

How will Japan react to this update on a classic marketing mascot?

Are you a fan of Julius Pringles?

Ah, my apologies. You may know him as his more casual name, “Mr. P”, or maybe something even blunter like “the Pringles guy”. His mustachioed face is printed on the packaging of every tube of Pringles across the world—although it’s looking decidedly more minimalist nowadays, due to a brand rehaul in 2020.

Thinking about how they dyed Mr. Julius Pringles’ mustache in the rebranded logo… 😪 Adjusting to the new normal is going to be tough

— aliana ☁️

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