Sponsors drop Overwatch League after harassment lawsuit

Originally published on GamesIndustry.biz by Brendan Sinclair

Kellogg and State Farm no longer partners for Activision Blizzard esports league; Coca-Cola says it will “take a step back” to reassess support

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The Overwatch League has lost a number of advertising sponsors in the wake of California’s lawsuit against Activision Blizzard for harassment and civil rights violations, as reported by The Washington Post.

Coca-Cola, Kellogg, and State Farm all told the paper that they were revaluating their Overwatch League partnerships.

The logos of State Farm and Kellogg brands Pringles and Cheez-It have all been removed from the esports league’s official list of partners today.

As of this writing, the page includes

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