Digital-only Gamescom attracted 13 million viewers

Originally published on GamesIndustry.biz by James Batchelor

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Gamescom 2021 reached 13 million people around the world with its programme of livestream presentations and events.

This was the second year in which Gamescom was an online-only affair, with the event centred around both livestreams and activities on the main Gamescom Now website.

The highlight of this year’s show was Opening Night Live, the showcase of trailers and announcements hosted by Geoff Keighley. Opening Night Live saw 5.8 million people tuning in at some point in the show — an increase of more than 30% compared to last year — with a peak of two million concurrent viewers.

The Gamescom

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