Limited Run sees pandemic boosting demand as it constricts supply

Originally published on by Brendan Sinclair

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It’s old news by now that gaming saw an increase in interest over the pandemic, but it wasn’t the only beneficiary of a world with people suddenly shut off from many of the activities that would normally take up their discretionary income.

The past two years have seen skyrocketing demand and prices for collectibles of all sorts, from records to Pokémon trading cards, and a somewhat overlapping boost in get-rich-quick speculative pursuits like NFTs and a “meme stock” fad that drove up shares in GameStop and AMC Entertainment beyond any traditional valuation of the companies.

Limited Run CEO Josh Fairhurst


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