Author: Casey Baseel

You might just shed a tear watching this amazing ad from Pocari Sweat. Japan’s most popular sports drink, Pocari Sweat, has a name that can sound kind of gross to … Read More

After decades of nebulous legal fights, Macross will finally be coming to the rest of the world! “Giant robots” are one of anime’s most iconic, and culturally exportable, elements. Gundam … Read More

Mr. Donut mixes an array of traditional Japanese flavors into a new lineup of irresistible sweets. They say the only constant in life is change, and if you’re of the … Read More

Outside-the-box thinking gets a thumbs-up from teacher. Japanese Twitter user @gude_chichi has a seven-year-old daughter, and that daughter had a problem. She’s currently in the first grade, and the other … Read More

Cosplayer conversation in junior high text features cameos by World Warriors. One of the challenges in teaching English to kids in Japan is holding their attention. It’s a huge help … Read More

Innocent, delicious Crab Tower damaged in senseless attack. Even for Japan, Osaka is particularly passionate about food, and that even extends to a love for restaurant signs. Particularly in the … Read More

Bringing the izakaya draft beer experience home. In the mood for a little liquid refreshment, we hit up our local convenience store to pick up a few cans of beer … Read More

In 200 volumes, anime/manga sniper extraordinaire Duke Togo doesn’t laugh much, and when he does, he has some weird reasons. Usually when we refer to a manga or anime as … Read More

This shrine’s anime-level boulder has an anime-level backstory. One of the cool things about Japan is that looking at the names of places gives you a sense of their history … Read More

Pixar’s hit franchise serves as the inspiration for a new class of Tokyo Disney Resort accommodations. It’s been a rough year for both the hotel and theme park industries, what … Read More