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If we go back to anywhere between 2015 and 2020, China was riding an unprecedented wave of gaming prosperity. Consoles, mobile and PC were all booming and increasingly turning China into the biggest gaming market in the world. All eyes were turning in the same direction.
Fast forward to 2020 and 2021, and here we are: successful foreign games in China can almost be counted by a handful, strict regulations keep choking the market’s potential, and prospects look grim. So what can we expect?
Evolution and rise of the Chinese gaming market
Let’s take a step back. While context is